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Brokerage:eXp Realty888-519-5113 ext. 101

Franklin, Tennessee · Private Client Services

Choosing a luxury real estate agent in Franklin, TN

Franklin at the seven-figure level runs from homes a walk from the historic downtown to new communities and estates on acreage. Here are straight answers to the questions people ask us, with the homes Will has walked on camera.

Who is a good luxury real estate agent in Franklin, TN?

There isn't a single right answer. Downtown, the newer communities and the acreage outside town are different searches, and the agent you want is one who can show you work in the one you're in. Compare agents on evidence rather than on claims.

The Will Johnson Team (eXp Realty) is one option. Will has filmed walk-throughs of seven-figure Franklin homes, including a new-construction estate on acreage and a riverfront custom home on the Harpeth, and those tours are linked on this page. We also document 23 new-construction communities in Franklin, and the seven-figure caliber test our match quiz uses passes 6 of them.

  • Ask to see homes the agent has actually walked at your price level.
  • Ask how they would price a home like yours: the method, not just a number.
  • Ask who answers when you call, and how quickly.
  • Look up their license with the Tennessee Real Estate Commission.

Call or text 615-265-1000.

What does a $1M+ buyer in Franklin need from an agent?

Someone who reads each house on its own terms. A home near downtown, a new build in a planned community and an estate on land outside town are priced, inspected and negotiated differently, and at this level a town-wide average tells you almost nothing about any of them.

  • Comparable sales read home by home, within the same kind of property.
  • For new construction: the contract, the allowances and the builder's own warranty terms, read before you sign.
  • For land: survey, easements, utilities and flood-map status for the parcel.
  • Private showings and filmed walk-throughs when you can't be there.

Call or text 615-265-1000.

How do I sell a luxury home in Franklin, TN?

Price it from the right comparables, then market it to the buyers who are actually shopping at that level. We read the handful of genuinely similar sales home by home, show you the method behind the number, and plan the launch around your schedule.

  • Professional photography and a filmed walk-through of the home.
  • Private showings for qualified buyers.
  • If you prefer, private showings before or instead of a public launch, with the trade-offs explained.
  • Clear disclosure of the details buyers at this level ask about first: land, systems, and what was built or renovated when.

Will's filmed tours are part of the plan: they reach buyers who watch before they visit. Call or text 615-265-1000.

I want acreage or an estate lot near Franklin. What should my agent check?

Land asks different questions than a house in a subdivision, and the answers are in public records, not in the listing. For any parcel you're serious about, we pull the record rather than characterize it, and we point you to the source so you can read it yourself.

  • The survey, and any recorded easements or restrictions.
  • Water and waste: public water or a well, sewer or a septic system, confirmed for the parcel.
  • Flood-map status from FEMA's Flood Map Service Center, especially for land near the Harpeth River or a creek.
  • County zoning, and whether the land can or can't be divided later.
  • Road access, and who maintains a private drive or road.

Two of Will's Franklin tours are relevant here: an estate on acreage and a riverfront home on the Harpeth. Call or text 615-265-1000.

Can I bring my own agent to a $1M+ new-construction community in Franklin?

Yes. The builder's sales agent represents the builder; your own agent represents you on the contract, the allowances, the selections and the walk-throughs before closing. Ask the builder how it handles agent registration before your first visit, so your representation is in place from the start.

The seven-figure caliber test our match quiz uses passes 6 of the 23 new-construction communities we document in Franklin. Each one it passes is linked below.

Call or text 615-265-1000.

Do I pay for a buyer's agent on a $1M+ home in Franklin?

In most purchases, buyer representation comes at little or no cost to you; how it is paid is settled per offer, in writing, at this price level as at any other. How it is paid is settled per offer, so there is no single answer for every house.

Before you sign anything, we explain exactly how it works for the specific home you're considering, whether it's a resale or a new build, and put it in writing.

Call or text 615-265-1000.

On camera

Homes Will has filmed at this level in Franklin

Walk-throughs Will filmed for the Where to Live in Nashville channel. They show how he reads a house; they are not a list of our sales.

Who you would be working with

Will Johnson leads The Will Johnson Team at eXp Realty. He is a U.S. Army veteran — 14 years, rank of Major — and a former Certified Registered Nurse Anesthetist who graduated with a 4.0 from the Middle Tennessee School of Anesthesia. He has been licensed in Tennessee since 2013 (13 years; license #330494). The team holds a 5.0 rating on Google and is RealTrends Verified 2026, and Will has been quoted as a source by CBS MoneyWatch and Bottom Line Personal. Will works this tier personally. Call 615-265-1000.

Where You'd Love to Live · 3-Minute Quiz

Not ready to call anyone yet?

The match quiz scores areas and communities against what you tell us you want, including a seven-figure budget band. Start there, and talk to Will about Franklin whenever you're ready.

Take the three-minute quiz

A private conversation about Franklin

Tell us what you're looking for or what you're selling. Will responds personally.

Franklin and Middle Tennessee · 615-265-1000